Deufol Packaging Solutions Blog

✔ How Contract Packaging Automation Solves Inventory Postponement Problems

Posted by Bill Morgan on Tue, Jun 13, 2017

If you sell or distribute to large retailers, you already know the challenges of inventory postponement. One of your biggest retailers places a sizable order and they want it turned around fast. In fact, they want it in only a couple days. Not only that, but they may want the order to consist of different types of packaging based on display preferences or geographical sales data.

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Categories: Contract Packaging

📊 How Well Did Your Last Retail Display Perform?

Posted by Bill Morgan on Thu, Apr 6, 2017

The promo display is a hot-ticket item for any consumer company that sells to big-box retailers. Whether it’s an end cap, a standalone island, or popup display in the aisle, a promo display can help you gain share, win new buyers, and boost sales.

Major retailers understand the value of unique promo displays, which is why they let their vendors compete for the limited space available. Promo displays may be an important part of your distribution and marketing strategy, but they can also be costly. You may have to offer substantial discounts to the retailer or even pay outright for the space.

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Categories: Contract Packaging

Walmart wants it when? And how?

Posted by Bill Morgan on Wed, Jan 4, 2017

There’s nothing like the holiday shopping season to reinforce just how much influence and control big box retailers now have over your packaging and distribution process. If stores like Walmart, Costco, Home Depot, and other retailers are a part of your distribution strategy, you probably feel their influence on a daily basis.

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Categories: Contract Packaging

3 Ways a Kaizen Approach Can Improve Your Consumer Packaging

Posted by Bill Morgan on Wed, Nov 2, 2016

When it comes to consumer packaging, the word “lean” is often used to describe objectives. Many companies want lean packaging processes that reduce waste and boost margins. Others want lean distribution procedures that help them meet tight customer deadlines. And still others may literally want lean packaging that uses few materials and meets sustainability goals.

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Categories: Contract Packaging

Beyond Recycled Materials: How to Make More Sustainable Packaging

Posted by Bill Morgan on Wed, Oct 5, 2016

The verdict is in: Your customers want responsible, sustainable packaging. For years, sustainability has been a hot topic in the packaging world, especially for B2C businesses. However, it hasn’t always been clear how much concerns about sustainability translate into actual buying decisions.

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Categories: Industrial Packaging, Contract Packaging, Engineering Services

How to Free Up Your Managers' Time & Improve Efficiency by 20%

Posted by Bill Morgan on Thu, Mar 17, 2016

Improving efficiency is a constant effort for most manufacturing and industrial companies. Far too often, though, the effort is focused only on technical components, like machine speed or waste. The truth is that your biggest boost in efficiency can come from examining your most valuable asset - your people.

Here at Deufol, we’ve done exactly that. Over the past couple of years, we’ve examined our people and how our process facilitates their ability to innovate and improve. We have looked at how much authority our workers have to solve problems and implement solutions. And we have spent a substantial amount of time looking at how we can allow our managers to do what they do best - manage and support their teams.

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Categories: Contract Packaging

3 Questions Your Packaging Consultant Should Be Asking

Posted by Bill Morgan on Wed, Feb 10, 2016

Are you currently considering a new packaging company? Not sure which one might be right for you? Choosing the right packaging partner is an important decision. After all, depending on your market, your packaging may be just as important as your actual product. Like most big decisions, though, choosing a packaging partner often isn’t easy.

Part of the problem is that many packaging companies seem to offer the same set of solutions and benefits. They may have a roster of designers and engineers with extensive experience and knowledge. They might promise fast turnaround and the highest levels of product quality.

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Categories: Contract Packaging

How to Use Creative Packaging to Turn Gift Cards Into a Marketing Tool

Posted by Bill Morgan on Wed, Jan 20, 2016

Another holiday season has passed. If your business is in a B2C industry, it’s likely that gift cards were a big part of your holiday strategy. Whether you’re a B2C manufacturer, distributor, retailer, or even in a service industry, gift cards are an effective tool for acquiring future business. They’re also a great way to book revenue well in advance of providing a product or service.

However, savvy companies know that gift cards can be much more than just a simple customer acquisition tool. In fact, they can be powerful marketing tools that you can use to cross-promote other complimentary products or even to bundle products together.

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Categories: Contract Packaging

Are You Ready for Industry 4.0?

Posted by Bill Morgan on Wed, Jan 13, 2016

The fourth industrial revolution has arrived. If you’re not prepared to adapt the new industrial environment, you may find yourself way behind your competition.

Didn’t get the memo on Industry 4.0? It’s the latest major iteration in manufacturing’s ongoing cycle of reinventing itself. The first was Industry 1.0, which started in the late 1700s and lasted for nearly 100 years.  During Industry 1.0, engineers, inventors, and other great industrial minds learned how to leverage the power of water and steam to manufacture more products in less time.

Next came Industry 2.0, also commonly referred to as the Industrial Revolution. Industry 2.0 was fueled by the invention and widespread adoption of electricity. Electricity brought assembly lines and expanded work hours, which allowed manufacturers to further increase their output.

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Categories: Contract Packaging

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